Insights on content strategy, thought leadership, and the craft of publishing consistently in your own voice.
June 20, 2026
How to manage content for multiple clients without their voices blurring into one house style: a workspace and a voice profile per client, batchable stages, and approval buffers.
June 20, 2026
Why does AI writing sound generic? Because the model has none of your perspective, examples, constraints, or stakes to work with. The fix is interview-first, not better adjectives.
June 20, 2026
How to train AI to write in your voice isn't a prompt trick. It's a system: writing samples, interview answers, keep/avoid lists, revision loops, and approval gates.
April 26, 2026
Consultants don't lack expertise. They lack a system for surfacing what they already know. Six sources, a capture habit, and a filter for the noise.
April 9, 2026
Every AI content tool starts from a prompt. Authexis starts from your voice — literally. Here's what I learned about the gap between generating content and creating content that sounds like you.